Experience design encompasses a broad range of attractions and venues that seek to inspire, thrill, or provide transcendence from the every day. Here you will read about fascinating pavilions, thought-provoking installations, themed public events, and cutting edge design across a wide variety of venues from libraries to brand experiences to dance clubs.


How Millennials and Gen Z are Redefining Urban Tourism

Posted on June 2, 2016

No generation has been studied as extensively as Millennials and Gen Z. Yet for all the insight on what they’re looking for, many parts of the travel industry still consistently ...

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Why Art and Disruption are the Future of Experience Design

Posted on May 26, 2016

From popup experiences to illegal speakeasies, the creative underground is weaving an important thread into the future of experience design. People – especially Millennials and Gen Z – are looking ...

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What’s Working Right Now With Traveling Exhibits

Posted on May 6, 2016

Traveling exhibits are providing an important contribution to the entertainment design world. They provide easy to incorporate fresh programming for museums, while giving entertainment designers a new format to explore. ...

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How Nature-based Experience Design Can Improve Tourism and Market Engagement

Posted on April 28, 2016

A theme park and a national park: at first glance, these two things couldn’t be further apart. One is about enjoying the best entertainment that people can design. The other ...

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An LAX Case Study:  Evolving Design and Why It Pays to Invest in the Travel Experience

Posted on March 31, 2016

A project at Los Angeles International Airport (LAX) is providing a hint to investors and major property managers on why it pays to make large-scale commercial venues engaging and interesting.. ...

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You Have Our Permission: Putting A Little Soul into Experience Design

Posted on November 11, 2015

On the lake, a group of grown ups chant “Om” while balancing on stand-up paddleboards. Outside the dining hall, another group is making dream catchers. Nearby, joyful shouts and giggles ...

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The Top 5 Haunted Attractions of Halloween 2015

Posted on October 31, 2015

America Haunts estimates that there are more than 1,200 independent haunted houses, 300 theme parks with Halloween attractions, and at least 3000 charity attractions operating in the US each October. ...

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Why Did Banksy’s Dismaland Capture Everyone’s Imagination?

Posted on October 6, 2015

Are you looking for an alternative to the soulless sugar-coated banality of the average family day out? Or just somewhere cheaper. Then this is the place for you—a chaotic new ...

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DELQA And The Interactive Soundscape

Posted on September 23, 2015

Can interactive technology help audiences better understand how music is constructed?  Can audiences step inside a song and deconstruct the mathematical concepts that make it whole? In an interactive exhibition ...

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Designing Burning Man

Posted on September 20, 2015

A new competition is inviting designers to rethink one of the biggest icons of festival culture: Burning Man. Every year, tens of thousands of people (estimated around 70,000 annually) come together ...

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