Experience design encompasses a broad range of attractions and venues that seek to inspire, thrill, or provide transcendence from the every day. Here you will read about fascinating pavilions, thought-provoking installations, themed public events, and cutting edge design across a wide variety of venues from libraries to brand experiences to dance clubs.


Could Mystery Trips Be the Next Big Travel Theme?

Posted on February 4, 2015

Today, most of the conversations around travel focus on how technology has put the power in the hands of consumers. It’s possible to research every minute detail of your trip ...

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Fun Palaces: Exploring Community Art & Science

Posted on December 19, 2014

Can a grassroots group committed to stimulating exploration of the arts and sciences at the local level create guest experiences and learning opportunities that rival big cultural organizations? One group ...

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Harry Potter LARP Volunteer-Created Adventure Brings the Magic to Life

Posted on December 17, 2014

When Wizarding World of Harry Potter opened at Universal Studios, it was stunning to see. And when the Diagon Alley expansion opened, it was even more awe-inspiring. You don't have to ...

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The Top 5 Innovative Themed Food Experiences

Posted on November 27, 2014

As an entertainment designer, have you ever thought about world building with food? Consider: our palates are shaped dramatically by where we grew up, our families’ and communities’ relationships with ...

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4 Adult Playgrounds for Rediscovering Your Inner Child

Posted on November 10, 2014

Have you ever wished you could unwind by playing the way you did when you were a kid? If you’ve ever driven by a playground in your car and thought ...

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Why Ghost Walks Are Some of The Most Challenging Horror Experiences to Design

Posted on October 31, 2014

As the small group stands together on Burial Hill in Plymouth, Massachusetts overlooking the coastal town’s small harbor, the night closes in around them. Each participant has climbed the imposing ...

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Top 3 Airports for User Experience – Where to Enjoy Incredible Design On the Go

Posted on October 19, 2014

Most of us think about airports as a means to an end and certainly not a destination in and of themselves. But if you have a lengthy layover or, heaven ...

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Up Close and Frightening: The Latest in Experiential Horror Attractions

Posted on October 8, 2014

You’re blindfolded and standing in a dark room. The sounds around you echo off the walls of a big empty space. The seeming silence is punctuated by the skittering of ...

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How Oculus Rift and Themed Experiences Are Shaking Up Comic-Con

Posted on August 18, 2014

San Diego Comic-Com (SDCC) is an annual event that draws the most dedicated individuals in fandom. Each year, a wide range of experiences are on offer including everything from meeting ...

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Finding Bigfoot: An Inside Look at Sasquatch Tourism

Posted on August 6, 2014

Whether or not you’re a believer that there’s a large, indigenous ape or group of wild men roaming the mountains and forests of North America, you’ve likely heard the myths ...

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