Please Mind the [Age] Gap

Posted on August 20, 2013

If I were giving an official “state of the industry” address, it would go something like this: Overseas markets are growing (including Russia, the UAE and pretty much all of Asia – exaggerating ...

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Ladies Night In The Themed Entertainment Industry

Posted on July 22, 2013

What could be better than cocktails and theme park talk? Answer: Cocktails and theme park talk with all women (and I bet even the men would agree). Last week, the ...

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The Future of Theme Park Design

Posted on May 14, 2013

As we venture forth into 2013, the question on everyone in the theme park industry’s minds is: what does the future look like? The economy isn’t exactly booming in the ...

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The Missing Element of the Attractions Business

Posted on December 10, 2012

Charlton Heston once said, “The trouble with movies as a business is that they’re an art, and the trouble with movies as art is that they’re a business.” The very ...

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Will Greening Theme Parks Kill the Magic?

Posted on November 3, 2012

A lush, pastoral English countryside transforms into a steaming, gear-turning industrial city before a live audience of thousands. Shooting and splashing down water slides – a fairly generic summer pastime – becomes ...

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Interactivity: The Main Ingredient in the Next Generation’s Attractions

Posted on April 4, 2012

The trouble with cutting-edge digital technology in the entertainment design world is that it’s easy for it to become high-tech decoration. Digital screens, 3D technology, and interactive touch screens are ...

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The Empty Box Theory

Posted on March 5, 2012

What’s the best thing about being an entertainment designer? Well, aside from the fact that you don’t have to work in a cubicle or wear a silly uniform (unless you ...

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The Importance of Play

Posted on January 6, 2012

Way up North, in a frozen wasteland of snow and ice, a polar bear stalks a line of sled dogs. The bear picks out the last in line, and begins ...

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The 7 Secrets to Creativity

Posted on December 15, 2011

Creativity can be a flaky best friend: sometimes it’s slippery and difficult to keep around, and then when it arrives, we’re not always ready to accommodate it (how many times ...

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