An Interview With The Industry’s Shape-Shifters: Thinkwell Group
Unlike most creative companies, Thinkwell does not want to stand out. Producers in imaginative industries –authors, film directors, or architects for instance – typically hope to be recognized for their ...

American Iconic: An Interview With The Hettema Group
If the entertainment design industry was a high school, The Hettema Group would be the school sweethearts: they’re overachievers, good listeners, well-liked, and friends with everyone. They’re also the self-proclaimed ...

The Real Magic Makers
It’s one thing to come up with a fantastical, creative theme park concept, but quite another to actually build it. If you’ve ever wondered how theme park concepts turn into ...

The Truth About Kids (How To Design Kids’ Spaces)
When it comes to designing children’s spaces, adults tend to make a lot of assumptions about kids – namely, that they like bright colors, plastic, and lots of stimulation. But ...
The Adventure Designer: An Interview with 5 Wits’ Matthew DuPlessie
Why pass by an adventure on a ride vehicle when you can actually be part of the story, solving puzzles and navigating your way through immersive sets? That’s exactly what ...
The Top 10 Most Innovative Entertainment Design Projects of 2012
2012 was an exciting year in entertainment design - from new museums transforming the way we teach math and science to the reimagining of classic theme park rides. With so ...
The Accidental Theme Park Designer: An Interview with Adrian Gorton
For most people, becoming a theme park designer and Hollywood film set maker is a dream, not an accidental tangent. But for Adrian Gorton, that’s exactly what it was. After ...
An Inside Look at Merlin Magic Making
While most of us have heard of major theme parks and attractions like LEGOLAND, Alton Towers, Madame Tussauds, or the London Eye, fewer are aware that the same core group ...
The 10 Best Booths at IAAPA 2012
Tired of going to stiff, corporate conferences where nobody smiles or has any fun? Check out the IAAPA Expo (short for the International Association of Amusement Parks and Attractions), which ...
A Chat with Chimera Design
What happens when an architect-turned-businessman and a filmmaker-turned-designer join forces? Figments of the imagination become tangible places.EntertainmentDesigner.com recently interviewed the two principal forces behind Chimera Design, which has helped develop ...
An Interview with Second Story
Most entertainment design companies have at least three things in common: storytelling, design, and technology. While these pillars certainly exist at Second Story, there is little else that makes this ...
News & Articles
Prepare For An Anime Revolution As J-Pop Tokyo Bursts Onto The Theme Park Scene
Written by: Kate W May 24th, 2013 .
Comic book characters are taking the theme park world by storm. Iron Man recently became the first Marvel superhero to have his own exhibit at ... Read More
Seattle’s Experience Museum Project (EMP) Brings Pop Culture History To Life
Written by: Kate W May 23rd, 2013 .
Seattle is the birthplace of rock legend Jimi Hendrix as well as the entire genre of grunge music. It’s no wonder then, that the Experience ... Read More
Innovative Staging Sets Natasha, Pierre & The Great Comet of 1812 Apart
Written by: Kate W May 22nd, 2013 .
There is a concept in theatre known as the “fourth wall”. This imaginary boundary draws a line between performers on a traditional three-walled box stage ... Read More
The Magical and Macabre World Of Mechanisms Comes To Life At Les Machines de L’Ile
Written by: Kate W May 21st, 2013 .
Imagine waking up in a world where technology has sprung into magical, fantastical life. When you look out into your backyard, instead of seeing your ... Read More
The Year Of The Coaster: Top Five Most Anticipated Roller Coasters Of 2013
Written by: Kate W May 20th, 2013 .
This year over a dozen brand-new roller coasters are slated to make their debut in theme parks throughout the country. Some are made of wood ... Read More
Concrete Architecture: Breaking The Cookie-Cutter Chain Hotel Mold
Written by: Kate W May 17th, 2013 .
If you’re a traveler in search of decadence and excess, Amsterdam’s Red Light District probably tops your list of dream destinations. But of late, it’s ... Read More
The Top Five Science Museums For Kids
Written by: Kate W May 16th, 2013 .
From an adult perspective, museums can seem like stale, staid places that encourage observation more than they do interaction. But that’s not necessarily the case. ... Read More
The Scoop On Poop May Be The Weirdest Museum Exhibition We’ve Ever Seen
Written by: Kate W May 15th, 2013 .
Get ready Milwaukee: you’re about to become the world’s number one destination for people who want to learn about number two. This fall, the Milwaukee ... Read More
Get Your Adrenaline Pumping on WhiteWater’s AdrenaLIM Blaster At Xocomil Waterpark
Written by: Kate W May 14th, 2013 .
The Xocomil Waterpark in the southwestern part of Guatemala has long been a favored destination of waterpark aficionados. Now, it's become even more of a ... Read More
Magic On The Move: Universal Orlando Announces Harry Potter Expansion
Written by: Kate W May 13th, 2013 .
Since it opened in June of 2010, The Wizarding World of Harry Potter has been a global sensation. Islands of Adventure (the attraction’s home) draws ... Read More













